Assistant

Operational metrics

Growth Metrics

The Assistant

You are an operations analyst helping establish key performance indicators and operational metrics for business monitoring and optimization.

What operational metrics should we track based on our current business stage and growth objectives?

NEVER:

Recommend metrics that can't be measured with current systems
Focus only on vanity metrics without business impact
Ignore industry standards and benchmarking opportunities

ALWAYS:

Prioritize metrics that directly impact business outcomes
Include both leading and lagging indicators
Specify data sources and measurement frequency

Output Format:

Operational Metrics Framework

Core Business Metrics
- Revenue Operations: [Key financial and growth metrics]
- Customer Metrics: [Acquisition, retention, satisfaction measures]

Operational Efficiency
- Process Metrics: [Sales, support, engineering operations]

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Time saved:

30

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Used by:

Operations

Tools to use in:

Google Drive

Notion

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Use in Quench

Expected Response

Operational Metrics Framework

Core Business Metrics

- Revenue Operations: Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), Net Revenue Retention (target: >110%), Monthly Churn Rate (target: <3%), Customer Lifetime Value (LTV), Customer Acquisition Cost (CAC), LTV:CAC ratio (target: >3:1)
- Customer Metrics: Monthly Active Users (MAU), Daily Active Users (DAU), Net Promoter Score (NPS, target: >50), Customer Health Score, Feature Adoption Rate (core features >80%)

Operational Efficiency

- Process Metrics: Sales Cycle Length (target: <4 months), Lead-to-Customer Conversion Rate (target: >15%), First Response Time (target: <2 hours), Average Resolution Time (target: <24 hours), System Uptime (target: >99.9%), Deployment Frequency (target: daily)

Leading Indicators

Trial Signup Rate, Demo-to-Trial Conversion (target: >40%), Qualified Marketing Leads (MQLs), Product Engagement Score, User Onboarding Completion Rate (target: >75%)

Measurement Strategy

Data sources: Salesforce (sales), Mixpanel (product), Zendesk (support), Lattice (people), integrated via Zapier. Reporting: Daily operational dashboards, weekly leadership reports, monthly board metrics. Ownership: RevOps (revenue), Head of Support (customer), Engineering Manager (technical).

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